Privacy Policy
Last updated: 06/2026
This policy explains how Pet Loss Psychology collects and uses personal information through this website (petlosspsychology.com). It covers visitors to the site, people who sign up for the free guide, and people who make an enquiry. If you go on to become a therapy client, your information is handled under the separate clinical privacy notice you will be given at that point.
Who we are
This website is operated by Dr Rachel Megahy, trading as Pet Loss Psychology, part of Prism Psychology Ltd, company number SC707886.
You can contact us about your data at hello@petlosspsychology.com.
What we collect and why
When you enquire (contact, therapy, or professional forms). We collect your name, email address, and whatever you choose to tell us in your message. For professional enquiries we also collect your organisation name. We use this only to respond to you and, if relevant, to arrange services. The lawful basis is our legitimate interest in responding to enquiries, and taking steps at your request before entering into a contract.
When you sign up for the free guide. We collect your first name and email address so we can send you the guide and occasional updates about new resources. The lawful basis is your consent, which you can withdraw at any time by unsubscribing.
How you found us. When you submit any form on this site — a guide sign-up, the course waitlist, the quiz or an enquiry — we also record the referring website and any campaign parameters in the link you arrived through (for example utm_source), along with the first page you viewed. These are held for your browser session only and are used solely to understand which channels bring people to the site. They are never used to identify you beyond the details you choose to give us.
Sensitive information. Grief is personal, and an enquiry may include information about your health or wellbeing. This is "special category" data under UK data protection law, and where you provide it we rely on your explicit consent to handle it for the purpose of responding to you. Please don't share detailed clinical or sensitive information through the website forms — keep that for a secure clinical conversation once contact is established.
Technical information. Like most websites, we may collect limited technical data (such as IP address and general usage information) and use cookies or similar technologies. See "Cookies" below.
Email marketing
If you join the mailing list, our emails are sent using Kit / ConvertKit. Every email includes an unsubscribe link, and we will stop sending marketing emails as soon as you ask.
Who we share it with
We don't sell your data. We share it only with the service providers who help us run the site and respond to you, including our website host (Lovable), our email/marketing provider, and our form provider. These providers act on our instructions. Some may process data outside the UK; where that happens we rely on appropriate safeguards (such as UK-approved standard contractual clauses or an adequacy decision).
Links to external sites (such as Amazon, where the book and journal are sold) are not covered by this policy — those sites have their own privacy terms.
How long we keep it
We keep enquiry correspondence only as long as needed to deal with your query and for a reasonable period afterwards (12 months), unless you become a client, in which case clinical retention rules apply. Mailing-list data is kept until you unsubscribe.
Your rights
Under UK data protection law you have the right to access your data, to have it corrected or erased, to object to or restrict its processing, to withdraw consent, and to data portability. To exercise any of these, contact us at hello@petlosspsychology.com. You also have the right to complain to the Information Commissioner's Office (ico.org.uk) if you are unhappy with how we have handled your information.
Cookies
This site uses essential cookies required for it to function. If we use analytics or marketing cookies, we will ask for your consent first via a cookie banner.
Changes
We may update this policy from time to time. The current version is always the one published here, with the date shown at the top.